Alexey Zakharov, Deputy Director for International Affairs, AGROMASTER
Our company is engaged in the production of fertilisers and biostimulants for plant nutrition. This year we decided to participate in the Caspian Agro exhibition at the invitation of our friend, Agrokhimiya, which is one of the leaders in the Azerbaijani market in this field.
First of all, we want to find a distributor to represent our products in Azerbaijan. If all goes well, we will register our products.
After studying the Azerbaijani market, we realised that the country needs microelements, which we produce. Agromaster guarantees that the quality of its products meets international standards. As for prices, they are 30-40 percent lower than European prices.
The Baku International Exhibition is interesting and multifaceted. There are many Italian and German stands here. And that is good because foreign companies do not come to Russia. So it is important for us to see them here and interact with them. There was no such diversity in Antalya. So next year we will come back to Baku and have our own stand at Caspian Agro.
In our opinion, specialised exhibitions are important because on one platform you can meet the right people, learn about the country's market, and find a distributor. For us, it is more important to have the so-called warm contact, where you meet a person, have a cup of tea, and discuss the business, than to negotiate by phone or e-mail. International exhibitions are one of the best ways to promote your products and find new customers. In this respect, Caspian Agro fully meets all the criteria.